Point-of-Sale
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L'Oréal Groupe
Concept, design, layout, content, & copy for multiple brands under the L'Oréal Groupe. I developed messaging hierarchy, pitches, education, & demo scripts to ensure message discipline across all touchpoints.
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Withings
Design, layout, concept, content & copy for display & educational materials destined for trade shows like CES Las Vegas, VIVAtech Paris & TECHSPO Amsterdam.
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PepsiCo
Concept, design, layout, content, & copy for diverse in-store materials, including displays, descriptions & print materials for 3rd party vendors like Walmart, Target, & others.